Display, Social & Programmatic Advertising
Our core capabilities are data-driven target group purchasing in realtime, social media and classic display business. We bring these components together in a holistic digital strategy.
Working together in coordination with our clients is our top priority. An analysis is the basis for a successful campaign.
Forward-looking planning is the basis for successful campaigns. Our expertise spanning many years guarantees you goal-oriented conception work.
Data-driven campaigns pick up where classic campaigns leave off – in the optimization. With our know-how and the most modern technology, we optimize to your goals.
Through the purchase of target groups instead of peripherals, we decrease wastage, thus increasing the performance.
Facebook, Twitter and Instagram are the channels of communication for the new generation. Social media has become and essential part of a well-planned campaign.
In the course of our holistic approach, we can additionally coordinate classic permanent placements, if desired. We now programmatically guide the AGOF marketers.
We rely on cross-medial digital campaings which involve the attribution models in line with the customer journey, targetted to keeping in mind insights for further campaigns. The Bought-Owned-Earned-Model provides us here with the framework for implementing data-driven campaigns in a modern way.
We coordinate your company goals with you and come up with options for implementing these in line with your marketing mix.
Our experienced team of digital specialists comes up with a detailed media plan in line with the goals established. Here, we integrate findings from past campaigns as well as our know-how of innovative developments on the web market. You profit from our direct partners, such as Facebook and Google, and can snatch up new forms of advertising before they come on the market.
"We'll get it done for you.", Martina Dodl, Digital Media Consultant at explido»iProspect
We constantly check your campaigns and point out where there is potential for improvement. On the basis of the most modern algorithms and through our many years of experience in display advertising, we optimize your campaigns with your goals in mind and in real time.
Through our transparent approach, you receive reporting that is suited to your needs and which provides you with further insights into your target group and your campaigns beyond the industry standards. Our data-driven approach enables us to deliver a variety of information that can be used for future campaigns .
- Data-based approach
- Innovation-driven process
- Strategic campaign planning
- Cross-media strategies
- Many years of experience in real-time bidding
- Transparent work
- Personal contact persons
- Cooperative collaberation